The CEO triple-threat

Posted Posted in blog articles

Many of the best CEOs are both a leader, vision­ary and a strate­gist. What’s the dif­fer­ence? Lead­ers are will­ing to go ahead of peo­ple and can inspire. Vision helps them to imag­ine pos­si­bil­i­ties. Their strate­gic nature allows them to see how it all fits togeth­er. This is great for CEOs, because  a CEO catch­es the […]

Branding step 1: give up control

Posted Posted in blog articles

Or at least, acknowl­edge the areas you can’t con­trol. Brand­ing reminds me a lot of Stephen Cov­ey — the 7 Habits of High­ly Effec­tive Peo­ple guy. He talks a lot about know­ing what you can con­trol and sep­a­rat­ing that from what you can’t. Real­ly good advice. So one of the first steps in brand­ing is […]